Pagespeed insights: Improved Loading Speed for PageSpeed Insights Test

In today’s digital world, website loading speed plays a crucial role not only in user experience but also in SEO. A fast website means lower bounce rates, higher conversions, and better rankings in search engines.

As an experienced web developer, I offer a comprehensive website performance optimization based on PageSpeed Insights recommendations and proven techniques.

What Does Website Speed Optimization Include?

1. Image Optimization

  • I upload images in the correct size (ideally 200–300 KB).
  • I convert images to WEBP format for better compression and quality.
  • I implement Lazyload effect, which loads images only when needed.

2. JavaScript and CSS Optimization

  • I move JS to the footer to prevent blocking content rendering.
  • I minimize and optimize CSS and JS, reducing file size and speeding up the website.

3. Caching and Compression

  • I configure W3 Total Cache for efficient caching.
  • I enable GZIP compression, which significantly reduces data transfer size.

4. Hosting and Database Optimization

  • I help you choose the right hosting to ensure optimal performance.
  • I optimize the database with WP-Optimize for faster page loading.

5. Plugin Reduction and Clean Code

  • I remove unnecessary plugins to keep the website fast and secure.
  • I work with ACF Pro + Custom Post Type + Slick Slider + Featherlight Lightbox, allowing maximum flexibility and control over the website.

Why Choose My Website Optimization Services?

I improve website speed – Your site will be faster and more responsive.
I enhance SEO results – Better chances of ranking higher in search engines.
I optimize for better user experience – Satisfied visitors lead to higher conversions.
I provide a personalized approach – Every website is analyzed individually for the best solution.

Want to speed up your website and improve search rankings? Contact me, and let’s fine-tune your website for top performance. 🚀

Meta Description (English)

Website speed optimization: Improve your website’s loading speed for better PageSpeed test results in PageSpeed Insights.

GDPR Optimization for Websites 2025: The Ultimate Guide to GDPR-Compliant Websites

The General Data Protection Regulation (GDPR) remains a central part of online compliance in 2025. Websites that process personal data must ensure they meet the requirements of the GDPR. In this article, I will explain how to optimize your website for GDPR compliance to meet legal requirements while improving the user experience.

  1. Cookies and Cookie Banners

One of the key aspects of GDPR optimization is the handling of cookies. Websites must inform users clearly and transparently about the use of cookies and obtain their consent. Personally, I like to use the CookieYes plugin, which provides an automatic cookie scanner. It’s very functional and helps identify all cookies used on the site and obtain appropriate consent.

Another plugin I recently came across is CCM 19, which also offers excellent features for cookie management.

  1. Mandatory Texts: Privacy Policy, Imprint, Liability Disclaimer

A GDPR-compliant website requires the proper mandatory texts. These include the privacy policy, imprint, and liability disclaimer. These texts should be created by a lawyer or through an online generator and checked regularly for updates. It’s especially important to list external services like social networks or Google services and explain transparently how data is processed.

  1. Store Google Fonts Locally

Using Google Fonts on a website can cause GDPR issues, as the fonts are loaded directly from Google’s servers, which can lead to the transmission of personal data. Therefore, it is necessary to store Google Fonts locally. When developing projects with ACF, I upload fonts locally in various formats (ttf, svg, woff, woff2, eot) to avoid the connection to Google.

If some plugins or page builders use Google Fonts that are not stored locally, I recommend the “Local Google Fonts” plugin. This plugin interrupts the connection to Google’s servers and stores the fonts locally on the website.

  1. Google Maps and Privacy

Using Google Maps on websites is another issue that can be problematic from a privacy perspective due to the connection to Google’s servers. However, a solution has recently been introduced where the Google Maps display is only loaded after user consent.

A plugin that offers this functionality is the Aweos Google Maps Iframe Load per Click Plugin. It blocks the connection to Google Maps until the user explicitly consents to load the map display. Alternatively, the CCM 19 plugin can also be used for this. For a more privacy-friendly solution, you can also use OpenStreetMaps instead of Google Maps.

  1. ReCAPTCHA – Alternative to Google

Google’s ReCAPTCHA is a widely used solution to prevent bots on forms. However, ReCAPTCHA often includes Google Fonts and cookies, which can be problematic from a privacy perspective. After some tests, I found that hCaptcha is a reliable alternative that does not use Google data and meets the GDPR requirements.

  1. Double Opt-in for Email Marketing

If you are running email marketing or have forms on your website (e.g., for newsletter sign-ups), you must ensure that users provide their consent through a double opt-in process. Plugins like Mailchimp or other email marketing tools typically offer the option to enable double opt-in to comply with GDPR regulations.

  1. Consent for Forms

Forms on websites must obtain explicit consent from users before processing personal data. This is particularly important for contact forms, registration forms, and newsletter forms. Users must be fully informed about what data is collected and how it will be used.

  1. Accessibility

One of the new challenges for websites in 2025 is accessibility. Websites must be accessible not only to all users but also to people with disabilities. This is an aspect that many agencies have not fully addressed. A good plugin that helps with this is All in One Accessibility, which allows for easy implementation of accessibility features.

  1. SSL Certificate

An SSL certificate is now a must for any website that processes personal data. It ensures a secure connection between the user and the website and protects against data misuse. An SSL certificate is not only a technical standard but also an essential element of GDPR optimization, as it ensures that all transmitted data is encrypted.

Conclusion

Optimizing a website for GDPR compliance is an ongoing process that needs to be regularly reviewed and updated. With the right tools and plugins like CookieYes, hCaptcha, Local Google Fonts, and All in One Accessibility, website owners can ensure that their site meets data protection requirements. Early implementation of GDPR measures not only protects against legal issues but also fosters user trust and provides a better user experience.

Web Accessibility for Websites and Online Shops in 2025: What Does the European Accessibility Act Bring?

The digital landscape is constantly evolving, and ensuring accessibility for all users is becoming a fundamental aspect of modern websites. In 2025, the European Accessibility Act (EAA) will come into effect, introducing new requirements for website and online shop operators. What changes will it bring, and how can businesses prepare?

New Legislation and Who It Affects

The European Accessibility Act establishes rules for digital services and products to ensure accessibility for people with disabilities and older citizens. This law applies to websites, mobile applications, and electronic services and will be enforced starting June 28, 2025.

Who is affected by the law?

  • Online shops with an annual revenue exceeding 2 million euros.
  • Providers of digital services, including online banking, booking systems, and streaming services.
  • All websites in the public sector.

Who is exempt from the law?

  • Small businesses (micro-enterprises) with fewer than 10 employees and annual revenue below 2 million euros.
  • Websites and apps that were not created or funded by the service provider before June 2025.

How to Ensure Website Accessibility?

Accessibility Requirements

The key principles are perceivability, operability, understandability, and robustness, aligned with WCAG 2.1 standards:

  • Alternative text for images.
  • Keyboard-only navigation capability.
  • Sufficient contrast between text and background.
  • Options for text enlargement and color adjustments.

Solution Analysis: All in One Accessibility

To comply with regulations, the All in One Accessibility plugin provides an AI-powered solution for automated website accessibility.

Features and Benefits:

  • Compliance with international standards: WCAG 2.0, 2.1, 2.2, ADA, Section 508, EAA EN 301 549.
  • Quick deployment without coding skills.
  • Automatic detection and correction of common accessibility issues.
  • 23 features in the free version, including text enlargement, color blindness mode, and contrast adjustments.

Drawbacks:

  • Automation may not cover all specific user needs.
  • More complex websites may require additional manual adjustments.

Recommendations for Web Developers

  • Implement WCAG standards during website development.
  • Use testing tools such as Wave or Lighthouse to check accessibility compliance.
  • Combine automated tools like All in One Accessibility with manual testing.

Conclusion

The European Accessibility Act introduces significant changes for digital providers. Websites and online shops should prepare in advance to avoid penalties and enhance the user experience for all visitors. Automated tools like All in One Accessibility can assist, but manual checks remain essential.

Early adoption of accessibility measures not only ensures legal compliance but also improves SEO rankings, increases user conversions, and enhances website accessibility for all audiences.

What is Artificial Intelligence used for?

Artificial Intelligence (AI) is widely used in various fields. Some of its main applications include:

  • Text and email creation – AI can generate texts, improve phrasing, and assist with automated communication.
  • Translations – advanced language models allow for fast and accurate text translation between different languages.
  • Data processing – AI enables format conversion, analysis of large data sets, mathematical calculations, and comparisons.
  • Information retrieval – serves as an alternative to traditional web searches, providing quick answers and product comparisons.
  • Basic health assessments – AI can help with preliminary diagnoses based on described symptoms.
  • Inspiration and lifestyle – offers creative ideas, DIY guides, and technical solutions for various tasks.
  • Tool searching – helps find suitable software or physical tools for specific needs.

Popular AI-based services

Some of the most well-known AI services include ChatGPT, DeepL, Google Translate, Grammarly, Jasper AI, and Midjourney. These tools assist with text processing, translations, image generation, and content creation.

AI in website development

AI assists with code generation, design optimization, and content personalization. Services such as Wix ADI, Framer AI, and Hostinger AI Website Builder enable automated website creation. Developers use AI to speed up processes and improve user experience.

AI in programming

AI tools like GitHub Copilot, Tabnine, and Codeium help with code writing, bug fixing, and algorithm optimization. AI also simplifies software testing and predicts potential errors, significantly increasing developer efficiency.

How to Create a Website with the “Mobile-First” Approach

What Does “Mobile-First” Mean?

The “Mobile-First” approach means that when designing websites, the appearance and functionality on mobile devices are prioritized first. Only after that is the website adapted for larger screens such as tablets and desktop computers.

Why is Mobile-First Important?

  • Most users use mobile phones – The majority of internet traffic comes from mobile devices.
  • Google prioritizes mobile websites – Since 2018, Google has been indexing websites based on their mobile version.
  • Faster and more efficient design – Start with a simple version and add more complex elements only where necessary.

Step-by-Step Guide

1. Planning and Wireframes

First, create a simple sketch or wireframe layout for mobile devices. Focus on the key elements:

  • Navigation
  • Content
  • Call-to-Action (CTA) buttons

2. Use Responsive Design

Use Flexbox or CSS Grid to arrange elements. Utilize media queries to adapt the design for larger screens.

@media (min-width: 768px) {
    body {
        font-size: 18px;
    }
}

3. Speed Optimization

  • Use compressed and lazy-loaded images.
  • Minimize CSS and JavaScript.
  • Implement caching for faster loading times.

4. Testing

Test the website on different devices and browsers using tools like:

    • Google DevTools (F12 in Chrome)
    • BrowserStack
    • Responsinator

5. SEO and UX

  • Use structured data.
  • Ensure easy navigation and clear content.
  • Implement large enough buttons and high-contrast colors.

Conclusion

The Mobile-First approach ensures that your website is fast, accessible, and well-ranked by search engines. Start with the essential elements for mobile devices and gradually add additional features for larger screens.